Love Advertising

A full-service advertising agency based in Houston, Texas

Tuesday, May 24th, 2011

By Love Advertising

Uncategorized

Love: Hearing Clearly Now


More than 2,000 of Houston’s visually impaired can now hear their most dependable radio program, Sight into Sound, clearer and from as far away as Brenham or Conroe, thanks to a $273,000 federal grant that purchased new state-of-the-art digital radios.

This week Love’s public relations team lent a helping hand to Sight into Sound, formally known as Taping for the Blind, by assisting in the promotion of its ribbon cutting and Radio Roll-out. As an organization that depends on over 200 volunteers, Sight into Sound is integral to the lives of children and adults with visual impairments.

Sight into Sound released the new digital radios to its current clients updating the antiquated analog radios that were previously used. The organization runs a 24-hour broadcast with programming that spans from history shows to daily readings of books and newspapers like the Houston Chronicle and The Wall Street Journal.

President of the Board, Mary Farish Johnston, presented the first radio yesterday to Nadine Saffell who was one of Sight into Sounds very first beneficiaries, nearly four decades ago.

Nadine receives the first digital radio.

The ribbon cutting and Radio Roll-out was a great success for the organization bringing in new volunteers and spreading the word about Sight into Sound’s mission.

President Mary Johnston unveils the digitals radios.

Check out local coverage from the Houston Chronicle’s Ken Hoffman and in Ultimate Montrose.

For more information on Sight into Sound visit www.tapingfortheblind.org.


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Houston, TX 77008
713-552-1055