Love Advertising

A full-service advertising agency based in Houston, Texas

Wednesday, August 28th, 2013

By Love Advertising

Love Advertising, Love Matters, Public Relations

Showing Love for Charitable Causes

We at Love Advertising are always happy to team up with organizations that support charities and the well-being of others.  This year, we have the privilege to work with the Shell and Pennzoil Grand Prix of Houston presented by the Greater Houston Honda Dealers, who has welcomed The University of Texas MD Anderson Cancer Center as their 2013 beneficiary of Grand Prix Charities. In light of the momentous fight against cancer, Grand Prix Charities unveiled two unique programs designed to benefit the top ranked cancer center.

During the “Three-Day Festival of Speed,” Grand Prix Charities of Houston, a 501c3 organization, will host Flags Over MD Anderson Cancer Center Speedway and the 2013 Celebrity Go-Kart Race Benefiting MD Anderson Cancer Center and you have the opportunity to join the 2012 IndyCar Champion Ryan Hunter-Reay in supporting the institution’s world-class research and patient-care programs. Here’s how you can help:

Flags Over MD Anderson Cancer Center Speedway

Grand Prix Charities and The University of Texas MD Anderson Cancer Center have teamed up to allow fans to sponsor a portion of the MD Anderson Cancer Center Speedway with commemorative flags that will line the 1.7-mile course. Companies, organizations and individuals looking to be a part of the Grand Prix and to give back to MD Anderson can purchase flags personalized to honor loved ones or show support for the fight against cancer.  The flags, available beginning Aug. 20 at two purchase levels: $250 or $1,000, will fly over the speedway throughout the Grand Prix weekend. The commemorative flags will be returned to purchasers following the event, and $1,000 package donors will have their flags autographed by the winning drivers of the weekend’s two IndyCar races.

Celebrity Go-Kart Race Benefiting MD Anderson Cancer Center

The Celebrity Go-Kart race, 11:30 a.m.-1:30 p.m. Oct. 5, is an opportunity for companies or individuals to show their support for the fight against cancer by sponsoring a race “team” consisting of two go-karts: one driven by a designated celebrity, and one driven by a company representative. The race will be contested on the MSR Houston Go-Kart Track Benefiting MD Anderson Cancer Center inside Reliant Park, and will consist of two heats, with eight cars racing in each heat. The top drivers from each heat will go on to compete in a final race to crown the champion. This will be the second Celebrity Go-Kart race, with the previous event in 2007 featuring the late Paul Newman edging out Roger Clemens to take the first-place trophy. Team sponsorships are $5,000. Benefits include not only the competition, but also VIP hospitality and a full day of excitement at the Grand Prix.

 

We encourage you to help support the critical fight against cancer. Whether it’s by purchasing a flag or attending one of the races, you can help benefit MD Anderson Cancer Center.

For additional information on Grand Prix Charities visit www.grandprixcharities.org.

Tickets to the Grand Prix are available at all Ticketmaster outlets, online at grandprixofhouston.com, by phone at 1-800-745-3000 or in person at the Reliant Stadium South ticket windows inside Budweiser Plaza. For more information, please visit www.grandprixofhouston.com.


Friday, August 16th, 2013

By Love Advertising

Brenda Love

10 Tips for Owning a Successful Business

I have often been asked what I believe are the keys to owning a successful business. Having talented, passionate people working with me would be one of the first things that comes to mind along with the fact that I have never entertained the thought that I might fail. Recently, I gave a speech to a group of women business owners and was asked to share a few things from that talk that I believe can make you successful not only in business, but in life.

 

1)      Have a positive attitude. A positive attitude about everything! Yourself and your ability, other people, the future. Whatever life throws your way … maintain a good attitude!  I’ll pass along one of my client Jim “Mattress Mack” McIngvales favorite sayings… “If it is to be, it is up to me.” To me, that says it all.

2)      Don’t be afraid of problems. When I walk through the door of Love Advertising every day there is only one thing I’m sure is going to happen. PROBLEMS. Unresolved problems pave the road to failure. But if you have a positive attitude, you can solve most any problem and solving problems helps you learn to think and grow and it builds your confidence to survive and win … both in your personal and professional lives. Focus on solutions and be sure to hear both sides … get facts on the table and give everyone the benefit of the doubt until you hear both sides.

3)      Don’t hire people and tell them to be nice. Hire nice people. You can teach people many things but nice isn’t one of them.

4)      Slow to hire, quick to fire.  I read an article once called “I quit but I forgot to tell ‘ya” and I looked around and saw two people at the agency that fit that description. I sat down with them and found that they really wanted to be doing something else but needed the push to move forward. I worked with them to create an exit strategy and remain on good terms with them to this day.

5)      Your first method in communicating with your staff, customers, etc. should be eye-to-eye, i.e. face-to-face. Then ear to ear. Then you can rely on technology like texting, but the last should be email as it is too easily misconstrued.

6)      Watch your money. If you own your own business, sign your own checks so you can keep track of what’s going out – it’s just as important as what’s coming in.  Also, get a plan for what to do with the money you make.

7)      Dress for success. A great saying is dress for the job you want. Nice black pants and white shirts are not expensive and if you add accessories, you can look polished and professional every day.

8)      You can’t grow if you don’t let go. Make sure you are delegating and letting others work on your behalf. You can’t grow your business if you don’t have people who can do what you do, and if you don’t let them try, you will never know their capabilities.

9)      Don’t overuse pronouns. This leads to so many communications problems. She told her that they didn’t want them to help him. Use names – that is why we have them!

10)   My last piece of advice is to give back. Give back to your community, whether it’s your church or charity. Volunteer, donate time and if you can, money. Find a way to give back something of yourself.  We have a program at my agency called LOVE MATTERS where I give everyone $500 to give to a charity in which they are personally involved. Try it and I promise, you’ll get more than you can ever give.

- Brenda Love

 

 


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3550 West 12th Street
Houston, TX 77008
713-552-1055