Love Advertising

A full-service advertising agency based in Houston, Texas

Wednesday, May 30th, 2012

By Love Advertising

Announcements, Love Advertising, Uncategorized

Proud to Promote

Love Advertising is excited to announce two promotions.  Adam Faust has been promoted to Associate Creative Director and Elise Wilson to Account Executive.  The internal growth and development of our team is a hallmark of Love Advertising. We can think of no better example of that mission coming to fruition than with the promotions of these two.

Congratulations, Adam and Elise!


Monday, May 14th, 2012

By Love Advertising

Announcements, Love Advertising, Love Matters, Public Relations, Wendy's Restaurants

How can you support our armed forces? Get a Wendy’s Frosty.

Our Central Texas Wendy’s client filmed a segment this week with KCEN (the Waco-Temple-Killeen NBC affiliate). On May 23rd, they are running an all-day phonebank to raise money and awareness of the United Service Organization (USO) at Fort Hood. For those who don’t know, Fort Hood spans much of the middle of the state of Texas. It’s huge. Look on a Google map and look at the gray area in the middle of Texas. That’s it. It’s the home to III Corps (pronounced “three core”) and thousands of troops and their families.

Left to right: Robin Crouse, Director USO Ft. Hood; James Hays, President and CEO of Central Texas Wendy’s; Isabella Hubbard, Ft. Hood USO

As many are coming home from overseas, our client wanted a way to give back and support them. We tailored a Wendy’s Frosty Key Tag promotion for them, and this is the third year of supporting the USO at Ft. Hood. Here’s how it works. Go to Wendy’s and buy a Frosty key tag for $1. The proceeds will go directly to the USO at Ft. Hood; the funds stay here in Texas supporting our troops. What do you get out of it? Well, this year, at participating Texas Wendy’s, just show your key tag at the register and get a free Jr Frosty with any purchase! The USO key tags will be sold at Waco, Temple, Killeen and Copperas Cove Wendy’s from the week of Memorial Day through July 4th. Over the past two years, Central Texas Wendy’s has raised over $15,000 for the USO at Ft. Hood!

P.S. This year, you can buy and redeem a Wendy’s Frosty key tag at any participating Wendy’s in Texas! Some are selling them right now.

P.P.S. Fries and a Frosty are particularly good on the hot summer days.

P.P.P.S. I’ll have a #2 Dave’s Hot N’ Juicy (no ketchup), large fry, large Coke, Frosty Key Tag and a Jr. Frosty!


Thursday, May 3rd, 2012

By Love Advertising

Announcements, Love Advertising

Going to the chapel, and I am going to get a deal!

I may be new to the wonderful world of advertising but over the last year I have been a part of it, not only through working here at Love, but by also being a part of an ever changing target market. I am a soon-to-be bride! And, yes, I am that annoying friend, co-worker, niece, daughter, woman that will NOT stop talking about that closely approaching day.

The man you’ve been dating for the past five years finally picks up the courage to ask you to marry him. As a new to be bride, your eyes are opened to a whole new jewel encrusted world of advertisements, and, at first, it can be a bit overwhelming. Everywhere you look there are billboards and radio commercials for bridal extravaganzas.

Which, in my experience, is where men and women, of any age, gather in an over crowded room and shove hundreds of business flyers into wide eyed brides hands. There are TV shows such as “Four weddings”, “Say Yes to the Dress,” and my personal favorite, “My big fat Gypsy Wedding”, that entertain new brides and make them feel thankful for their amazing friends and family. There are websites, such as theknot.com, to keep brides organized. Social media sites, like Pinterest, provide all the necessary inspiration. Magazines for DIY wedding ideas, to keep costs down, along with an overload of e-mails and phone calls from local vendors who, of course, all want to make the bride’s big day “special” are everywhere.

I may have started out as that wide eyed soon-to-be bride who was, indeed, overwhelmed with the influx of advertisements, but I have emerged as a self proclaimed wedding expert! My only advice to my fellow brides is this:

• Ask your friends and family who they used for their wedding. It does not matter which vendor had the prettiest flyer or the most expensive advertisement. What does matter is that company’s reputation. Remember word of mouth is an extremely powerful thing.

• Ask your wedding consultant at your venue for a preferred vendor list. The consultant would never give you a name of a vendor who did not pass the wedding gods check list.

• If you do go to a bridal extravaganza don’t bring everyone on your contact list. Also, have a game plan. Bringing too many people, and lacking a map of the arena, can make the experience more stressful than it needs to be.

• But most importantly have FUN and congratulations!


Thursday, April 26th, 2012

By Love Advertising

Announcements, Public Relations

Love Welcomes Justine

 Welcome to Justine Schulerud who joined Love Advertising’s Public Relations department after completing her spring internship. Justine comes to us from New York and earned her degree from the University of Montana in Journalism. Justine will be assisting Love’s PR team on a wide range of clients and looks forward to being part of the Love family.


Wednesday, April 4th, 2012

By Love Advertising

Announcements

BAM! It’s Opening Day.

Opening day is upon us! If you find yourself watching a baseball game or a growing number of live events on your phone, tablet or Dick Tracy watch, it may interest you to know a little about what powers your entertainment.

Within Major League Baseball lies a technology and distribution powerhouse named Major League Baseball Advanced Media (MLBAM or BAM). In the world of streaming video for live events, BAM is the gold standard. In fact, they stream not just every out-of-market baseball game, but they also provide the technology to stream video for NCAA March Madness, all of ESPN’s live streaming and many other events. If you paid for the NCAA March Madness iPhone or iPad app, you know the quality I’m talking about. While watching the Elite 8 games on the TV and iPad, the iPad stream had a better picture than the HD TV, IMHO.

BAM is a powerful entity; when MLB thought about spinning off the company in 2005, it was valued at $2.5 billion (Fast Company, 2012). As viewing habits and media evolve, it’s more likely that potential media outlets will fragment before they consolidate. Maybe you need Love in your corner (read: shameless plug).

But for now if you’re baseball fans like we are, just grab some peanuts, Cracker Jack and the MLB At Bat 12 app/MLB.TV. And, as you watch live events on the go, think of the technology behind it. It may be powered by baseball.

Go Rangers!


Contact Us

Our ears have been burning, so get in touch! Give us a call or drop us an email. We’d love to hear from you.

Contact Information

3550 West 12th Street
Houston, TX 77008
713-552-1055